01 — Velocity

Ship2–5×faster.

Product design for software teams shipping faster than they can hire. Deep in B2B SaaS and design systems.

Booking audits · 2 retainer slots
SpecialistB2B SaaS Product Design · Design Systems
StackFigma + Claude Code
Entry point$4,500 audit
02 — Process

Audit.
Decide.
Own.

One paid week. One decision. The third step only happens if you pick me.

ST-01 / 03

Audit

one paid week

  • $4,500 · five business days
  • Scope fixed before kickoff
  • Roadmap, priced in engineer-weeks
  • One walkthrough call
ST-02 / 03

Decide

no wrong answer

  • The roadmap is yours outright
  • Run it with your own team, or
  • Hand it to me on retainer
  • Same deliverables either way
ST-03 / 03

Own

someone keeps it sharp

  • $6,500/mo · two slots
  • One active request at a time
  • Written update every Friday
  • Three-month minimum · pause anytime
03 — PlaybooksPB / 05

Five problems
I fix.

Find yours. Two of them start with the $4,500 audit. The other three are scoped projects, quoted after one call.

Prices and terms are in Engagements.

  1. 01
    Design System Stabilization

    Your design system drifted, forked, or quietly got abandoned.

    Inventory it, consolidate it, install a contribution model so it stays fixed.

    Starts with the audit
  2. 02
    AI Workflow Acceleration

    Your team tried AI and got demos, not speed.

    Install the tooling, train the team, hand it over running.

    Starts with the audit
  3. 03
    AI Product UX

    Your AI product feels unpredictable to the people using it.

    Trust patterns, confidence states, undo, and observability, designed by someone who runs agentic tools daily.

    Fixed-bid project
  4. 04
    High-Impact UX Reframing

    One critical flow is bleeding activation, retention, or support tickets.

    Redesign the critical path against the outcome. Ship it. Measure it.

    Fixed-bid project
  5. 05
    Design Ops Fixer

    Design ships with no operating model underneath it.

    Rituals, handoff, QA bar, documentation. Installed in weeks, not quarters.

    Fixed-bid project
04 — Work

Seven brands.
One token architecture.

A 22,000-user portal, ~40% fewer tickets. Seven brands on one token system. A one-click Figma plugin. Numbers included, misses included.

  • Concept · Operator interfaceSelf-initiated
    CS-01 / 06

    A drone ground-control interface designed for the minute things go wrong

    Tempering is the step that makes steel hold up under stress. TEMPER applies the same idea to an interface: ground control for one autonomous survey aircraft, designed around the minute the link drops and the battery hits reserve, not the twenty minutes when nothing happens. A self-initiated concept, built live, with simulated data.

    1s
    To answer: is everything okay, and if not, what?
    3
    Alert levels, each with its own shape and label
    56px
    Minimum height for every primary action
    0
    Decorative colors in the operator interface

    48-hour sprint · 2026

    Read the case study
  • Design systemMulti-brand publisher
    CS-02 / 06

    Zero to seven brands on one token architecture — five of them in a single two-week sprint

    A performance-marketing publisher operating 10+ owned consumer media brands had no shared styling vocabulary. Every brand's Figma kit carried its own hardcoded hexes and its own spacing improvisations, so a styling change was N hand-edits and a QA pass. I built a two-tier token architecture, then built the Figma → Claude → Figma workflow that migrated five brands in one sprint instead of five.

    0 → 7+
    Brands on a shared token architecture
    5
    Brands migrated in one two-week sprint
    2
    Token tiers — primitive, then semantic
    7
    Email UI kits given dark-mode palettes

    4 months, ongoing · 2026

    Read the case study
  • AI workflowMulti-brand publisher
    CS-03 / 06

    Once deployed, a PM can launch a live A/B test straight from an approved Figma design

    A performance-marketing publisher's experimentation program was gated on engineering capacity: every test, however small, queued behind a build. I rebuilt an internal Figma-to-Optimizely tool from a Claude skill into a Claude Code plugin, defined the layer-naming convention that separates editable fields from structural ones, and took it through PM and engineering review as a workflow the team runs without me.

    None
    Engineering involvement to ship a test, once deployed
    Figma → Optimizely
    Path from an approved design to a live test
    PM or designer
    Roles that can run it, not just me
    Skill → plugin
    Architecture rebuilt to clear a structural ceiling

    3 sprints · 2026

    Read the case study
  • Product redesignF1 Experiences
    CS-04 / 06

    Cut support tickets ~40% on a portal serving 22,000+ customers, in two months

    The F1 Experiences portal showed customers a billing address and a line item reading Grandstand A75YTZ. That was the entire post-purchase experience for a $5,000 order booked nine months out. Support absorbed the gap, one ticket at a time.

    ~40%
    Fewer “what’s included?” tickets
    ~35%
    Fewer dashboard support inquiries
    ~30%
    Fewer pre-event logistics questions
    22,000+
    Customers on the rebuilt portal

    2 months · 2026

    Read the case study
  • Design systemHeures
    CS-05 / 06

    A three-collection token architecture, 12 themes, and 21 screens — built solo, with an AI-native workflow

    Heures is a calendar PWA designed and built end to end. The calendar is not the interesting part. The interesting part is that every visual property resolves through a token system with zero hardcoded values, it themes across twelve accent sets and four seasonal surfaces without a single component edit, and one person shipped it using the same Claude Code and MCP stack SteelForge installs for clients.

    3
    Token collections — primitives, surface, accent
    12
    Accent themes × 4 seasonal surfaces
    21
    Hi-fi screens across 7 flows
    0
    Hardcoded visual values in the codebase

    Ongoing · 2026

    Read the case study
  • Tooling shippedFigma Community
    CS-06 / 06

    A tool I needed went paid, so I shipped a free one

    A free-forever Figma plugin that generates full 50–950 Tailwind color scales from any hex and exports them as Figma variables, Tailwind config, CSS custom properties, or JSON. Live on Figma Community, installable in one click.

    Open on Figma Community
    50–950
    Full scale generated from one hex
    4
    Export formats from a single panel
    $0
    Free forever, no paywall tier

    Shipped, maintained · 2026

    Read the case study
  • Live toolSteelForge
    TL-01

    ASCII forge

    Drop in an image, get the art back. Runs in the browser, built on this site, free to use.

    Tool · Live

    Open it

Most people start with an audit. Fixed scope, one week.

05 — EngagementsEN / 03

Three ways in.
One form out.

Pick by budget and appetite. Not sure? The audit converts into either of the other two.

The Audit
EN-01 / 03

$4,500

one-time

Start here. Most people do.

  • Design System or AI Workflow — pick one
  • Five business days, scope fixed first
  • Findings doc + prioritized roadmap
  • Effort priced in engineer-weeks
  • 45-min walkthrough + recorded Loom
  • Zero obligation after

AI Workflow version includes one working automation, handed over live.

The Retainer
2 slotsEN-02 / 03

$6,500

per month

The audit's roadmap, owned by me.

  • One active request at a time
  • Shared board, fully async
  • Design System or AI Workflow track
  • One 45-min call a week, no standups
  • Written update every Friday
  • Pause anytime, no penalty
  • Three-month minimum, then monthly
  • You own everything, always

Founding rate. When both slots fill, the price rises for the next opening — yours stays where you signed.

The Project
EN-03 / 03

Fixed bid

quoted after one call

Net-new surfaces, bigger swings, or plain product design.

  • Product design: a screen, a flow, a launch
  • AI Product UX
  • High-Impact UX Reframing
  • Design Ops Fixer
  • Written scope before any price
  • No estimate ranges, no discovery fee
Audit terms
50% to start, 50% on a fixed calendar date
Retainer terms
Billed monthly in advance, net 7 · pause anytime
Ownership
Full IP transfer on payment
Contract
One document, 2–3 pages
Never included — on purpose
  • Standing meetings or sprint ceremonies
  • Same-day or weekend turnaround
  • Brand, marketing sites, pitch decks
  • On-call or incident response
  • Managing your designers
06 — Operator

One person.
Built daily.

Andy Ramos. UX/UI designer, Charlotte. For software teams shipping faster than they can hire.

  • Claude Code + MCP, daily. This site was built with it.
  • Builds the tool when the shelf is empty. Latest: an open-source Tailwind color plugin for Figma.
  • Design systems and AI surfaces, equal measure.
  • Ships the second-best move over arguing for the best one.
Currently
  • → Booking SteelForge work on Mon/Fri
  • → Two retainer slots open
  • → Recently shipped: ASCII forge, image in, character art out
07 — FAQ

Questions
before we talk.

First-call objections, answered first. Missing one? Ask it in the form.

  • Audit: $4,500 flat. Retainer: $6,500 a month, three-month minimum. Projects: fixed bid after one call. No discovery fee, no rate card behind a form.

08 — Contact

Send the brief.

Most start with the $4,500 audit. Retainer slot or project instead? Say so in the last field. One form, one reply.

What happens next

  1. A reply within one business day

    From me, not a sequence. If it is not a fit, you hear that first.

  2. A written scope and a fixed date

    Price, scope, delivery date. In writing, before anything starts.

  3. A 45-minute kickoff, Monday or Friday

    The only meeting an audit needs. The rest is written and async.

Pre-product, or the real gap is headcount? Say that too. I’d rather tell you an audit would come back thin than sell you one.

Project briefBRF-01
Contact01 / 04
Company02 / 04
Fit03 / 04
Brief04 / 04

The only open field. Short and concrete beats long and polished.

1 REPLY / 1 BUSINESS DAY

hello@steelforge.design — if you prefer email.

Andy Ramos is a product designer and design systems specialist in Charlotte, NC, working with software teams that need to ship faster than they can hire.

© 2026 Andy Ramos · SteelForgeMade in Charlotte, NC

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